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A Place to Flourish
The Generative
Space Award
Space Week



Definition of ‘Generative space’:

Generative space is an environment, a place — both physical and social — where the experience of participants fulfills the functional requirements of that space and it also materially improves the health, healthcare, and quality of life for those participating in that experience in a manner they can articulate in their own terms.

By its very nature, a generative space is a place that progressively and tangibly improves over time.

The purpose of cultivating generative space is to improve performance effectiveness. Depending upon the interests of a particular individual, organization, or community the measurements of effectiveness will vary. However, in all cases, whatever these measures are — they will be used to encourage, support, and reinforce increasing performance effectiveness in health, healthcare, and quality of life.

The goal of understanding how to cultivate generative space is to be able to produce it consistently, reliably, and predictably across the full range of life’s contextual situations — including:

a. our personal lives,
b. our professional and organizational work, and
c. throughout the vast spectrum of our community


Visit our website, www.thecaritasproject.info — in particular, see the ‘Leading by Design’ Case Studies.



Selected Articles:

RUGA, W., 2017. Health(care) Design 2048: Celebrating 30 years of innovation / Preparing for the next 30 years of transformation. The Leaflet. [online]. May, Featured article.

BLACK, S., AND MCPHERSON, H., 2017. ‘A Place to Flourish’. Medical Construction & Design. March / April, 24 – 27.

FENNIMORE, H., 2017. View Point: Design for Life. Architect’s Data File Supplement – Healthcare Design & Build. 17 April, 10.

RUGA, W., 2017. ‘A Place to Flourish’: Generative Space Programs, Awards. Medical Construction & Design. January / February, 14 – 15.

RUGA, W., 2016. What’s Next???: The New Future of Healthcare Design. The Leaflet. [online]. 8 September, 1-2.

RUGA, W., 2016. Generative Space Week Recap: The New Public Health – By Design – Displayed in Chicago. Medical Construction & Design. January / February, 18 – 19.

MARBERRY, S., 2015. Is Generative Space a New Concept? Blog – http://www.saramarberry.com/generative-space-healthcare-new/?utm_.com. 30 October, 2 – 5.

ANON, 2015. Tending the Garden of ‘Generative Space’: How do you design a space that not only fulfills its purpose but also continues to improve the user’s experience? Blog – http://www.stantec.com/content/stantec/en/blog/2015/tending-the-garden-of-generative-space.html#.VjFEqberTIU. 28 October, 1 – 7.

ANON, 2015. 2015 Healthcare Facilities Symposium & Expo a Success. Green Building News. 14 October, 1.

RUGA, W., 2015. Designing More ‘Care’ into Healthcare: The 2014 AIA/TCP Student Design Charette. Medical Construction & Design. January / February, 18 – 19.

DUBA, S., HOUK, T., AND NIENHUESER, D., 2014. Students Take on Symposium Attendees with Outside the Box Ideas. The Leaflet. [online].

RUGA, W., 2014. A New Era: Generative Space Ushers in Flourishing Environments. Medical Construction & Design. January / February, 20 and 22.

ANON, 2013. Two Projects Named Generative Space
Award Recipients
. Medical Construction & Design. January /
February, 8 and 11.

AUGUSTIN, S., 2012. Interview with Wayne Ruga on Success with Generative Space Design. Research Design Connections. [online]. Vol. 11, No. 3.

DUFFY DAY, T., and RUGA, W. 2012. Designing for Health: Action Research as a New Paradigm for Improving Health Outcomes. Contract Magazine Online [online]. 1 June.

RUGA, W., 2012. Architecture as a Place to Flourish. AIACC. [online], 25 April.

RUGA, W. and KIRKCALDY, S. 2012. Beyond Evidence-Based Design: A Call to Leadership to Create Healthcare Environments that Enable Flourishing. Medical Construction & Design. March / April, 32 - 35.

BURDETTE, I., and SICKELER, A. 2011. Willson Hospice Fulfills Community Commitments through Design, Function. Medical Construction & Design. November / December, 32 - 35.

RABER, S., 2011. Treating the Whole Patient in Ireland. Global Health Dispatch; UBC Medical Undergraduate Society.  [online] November.

RUGA, W., 2011. Why Design Really Matters. Interior Architecture of China. April, 282 - 283.

ANON., 2010. Beacon of Hope: Penn State Hershey Cancer Institute Wins 1st Generative Space Award. Medical Construction & Design. September / October, 22-26.

HENDERSHOT, S., 2010. Evolving Spaces. Perspective: The Journal of the International Interior Design Association. Fall. 15-18.

RUGA, W., 2010. Applied Generative Space: Improving Health and Well Being Through Your Practice Environment. Journal of Holistic Healthcare. 7(1), 36-39.

DUFFY DAY, T., 2010. Designing for Health: Leading by Design – A Place to Flourish. Contract Magazine Online [online], 14 January.

Personal Interview., 2009. (Q&A with Dr. Wayne Ruga: Generative Learning). Medical Construction & Design, September / October, 32-34.

RUGA, W., (Invited Editorial)., 2008. Your General Practice Environment Can Improve Your Community’s Health. British Journal of General Practice. 58(552), 460-462.

RUGA, W., and RIDENOUR, A., 2008. Generative Space: Creating Sustainable Improvements. Asian Hospital & Healthcare Management. 15, 85-86.

Moving Beyond the “Smackdown” Towards an Architecture of Place.



Humanscale - 'A Place to Flourish', Dr. Wayne Ruga with Dr. Mark Rowe

2015 ASID National Award Winner – Wayne Ruga.


We appreciate all those individuals who have contributed time, financial support, creativity, and gravitas - including the Advisory Board, the Award Partners, and the judges. The generous team of individuals who produce the Rudy Bruner Award (RBA) deserve special recognition for their kindness as well as for serving as a source of inspiration for more than a decade. Finally, Dr. Susan Kirkcaldy and Susan Szenasy are due a debt of gratitude for their editing skill, patience, and willingness to go the extra mile. 'Thank you' for your support of this award program.